For many Kenyan travelers, the name Easy Coach is synonymous with safe and comfortable long-distance bus travel.
The company has established itself as one of the top bus companies in the country, providing reliable and convenient travel options for both locals and tourists alike. But who is the person behind this successful bus empire? Meet Azym Dossa, the founder and owner of Easy Coach.
Dossa’s journey in the transport industry began with a humble start. After working as a chief financial officer on a contract for 17 years, Dossa decided to follow his passion and venture out on his own.
In 2003, he founded Easy Coach with a few friends, starting with just seven buses operating between Nairobi and Kisumu.
From the outset, Dossa had a clear vision for his bus company – to provide safe, comfortable, and convenient travel options for passengers.
He put customer satisfaction at the forefront, even if it meant incurring short-term losses. Dossa focused on providing a superior travel experience for passengers and paid attention to every detail, from the seating configuration to the facilities provided onboard.
One of the unique features that set Easy Coach apart from other bus companies was the seating configuration. Dossa chose buses that offered ample legroom and comfort, ensuring that passengers had a comfortable journey, especially on long-distance routes.
In addition to the seating, Easy Coach also provided facilities like waiting lounges and washrooms, which were not common in the industry at that time.
Despite the challenges faced along the way, including rising fuel prices and permit fees charged by counties, Dossa’s determination and commitment to providing excellent service to customers helped Easy Coach weather the storm.
The Covid-19 pandemic, which severely impacted the transport industry as a whole, including Easy Coach, was another major challenge. However, Dossa’s constant innovation and adaptation to changing trends in the industry helped the company continue to meet the evolving needs and expectations of passengers.
Today, Easy Coach operates a network of routes covering various destinations across Kenya, thanks to Dossa’s unwavering commitment to customer satisfaction.
He credits the success of Easy Coach to the support of his friends and partners, as well as the hard work and dedication of his team. Dossa believes in creating a conducive working environment for his employees and empowering them to take ownership of their roles, which has contributed to the company’s success over the years.
